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Secure Connections Podcast

Cyber Security represents both a challenge and opportunity for the IT Service Providers as their SMB and mid-market customers rely on them to keep their business operating and secure. As security threats continue to evolve, it’s imperative that ITSP’s strive to remain at the forefront of knowledge and education so they’re able to effectively service and protect their customers. The IoTSSA Editorial Team and Vendor Partners will deliver the content and solutions that members require to keep their clients protected.

  1. All Episodes
  2. IoT – Cost Recovery to Profit Center

IoT – Cost Recovery to Profit Center

Mar 24, 2020

Mark Smith, Host at IoT Playbook and Joel Zaidspiner, VP and Associate Publisher at ChannelPro talk with Brian about the exciting opportunities facing MSP’s today and how they can leverage IoT to exponentially grow their business.

Mark gives some great examples on the shift from managing what business owners consider cost to integrating your practice into their business growth and positioning you as a profit generator. This completely flips the conversation and your position at the table from requesting additional budget they see as cost to presenting ROI for them on capital expenditure. This combined with legislation puts MSP’s in an excellent position for massive growth.

For more information on how you can capitalize on these opportunities, IoT Playbook are hosting their IoT Online Summit tomorrow March 25th. You can register for the event here https://go.iotplaybook.com/online-summit-march2020