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Secure Connections Podcast


Cyber Security represents both a challenge and opportunity for the IT Service Providers as their SMB and mid-market customers rely on them to keep their business operating and secure. As security threats continue to evolve, it’s imperative that ITSP’s strive to remain at the forefront of knowledge and education so they’re able to effectively service and protect their customers. The IoTSSA Editorial Team and Vendor Partners will deliver the content and solutions that members require to keep their clients protected.

Jun 9, 2021

With everything the world and in particular, IT Service Providers have been through in the last year, it’s difficult to imagine that we are still seeing objections and reluctance from SMB clients to embrace cybersecurity and protecting their businesses.

Ryan talks with Secure Now CEO, Art Gross about having clear and concise business conversations with customers….Taking a holistic approach to securing their businesses from establishing customer clarity and training their staff to cyber insurance. Spoiler alert….You can actually leverage a rigid stance on cyber insurance policies from underwriters to buttress your approach and drive services and budget! Selling on price could be the kiss of death in today’s environment.